awareness campaigns to reduce stigma, raise awareness about psychosocial support services, and promote help-seeking behavior.

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Events

Bright Future organized more than three campaigns in the Inclusive MHPSS project in Northwest Tigray funded by USAID/BHA in 2024, reaching a total of 5,875 individuals through various communication tools such as brochures, leaflets, video presentations, dramas, poems, and other creative methods.

These campaigns took place in 2024/2017 E.C., including events such as the New Year Celebration, the Ayniwari-Based Campaign, and the World Mental Health Day Campaign. Each campaign aimed to reduce stigma, raise awareness about psychosocial support services, and encourage help-seeking behaviors. The activities specifically targeted internally displaced persons (IDPs), host community members, persons with disabilities (PWDs), elders, vulnerable women, individuals with chronic illnesses, and other at-risk groups.

The total number of participants reached was 5,875 (M=2,864, F=3,011), surpassing the initial target of 5,000 by over 100%. Among them, 896 (M=550, F=346) were persons with disabilities from both the IDP and host communities. Notably, 30 children with disabilities (20 boys, 10 girls) actively participated in the events.

The campaigns were highly inclusive and impactful. Participants not only gained valuable knowledge but also enjoyed moments of entertainment, mental relaxation, and stress relief. Many expressed gratitude for the uplifting events, appreciating Bright Future and the donor organization for their efforts in organizing such meaningful and healing activities.

Representatives from governmental offices, including the Office of Labor and Social Affairs, the Education Office, and the Health Office, as well as representatives from non-governmental organizations such as the Red Cross Society, IRC, IHS, and IOM (Health, Protection, and CCCM departments), were invited and actively participated.

At the conclusion of the events, the project team collected feedback and suggestions from participants. Attendees commended the campaigns for their inclusive approach to psychosocial support and emphasized their significance and informativeness for the community. Many participants requested that similar events continue in the future and pledged their active involvement in upcoming programs.

To ensure accessibility and inclusive service delivery during the events, Bright Future provided a sign language interpreter for all sessions and discussions, ensuring that messages were fully accessible to participants with disabilities, particularly those with hearing impairments. Here are some pictures of the events:

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